Philanthropic Foundations
Paul Ramsay Foundation · Ian Potter · Sidney Myer · Vincent Fairfax · Snow Foundation · Perpetual · Equity Trustees · health-focused foundations
Evaluation-first grants for systems change. Room A speaks the language of theory of change, measurable outcomes, and institutional governance. Cheque size $200K–$500K across 1–3 years. Discovery call first, application only if fit is right.
Y5 target $2.5M
Cycle 6–18 months
Voice Evaluation-first
Open Room A
Corporate Partners
Big-four bank CSR · super-fund ESG · insurance ESG · employer-of-choice EAP programs · workplace-giving payroll
The Bank Paradox — corporate partners fund the professional advocacy that resolves the debt their own sector created when a borrower is terminally ill. Three-tier partnership from $5K entry to $50K lead, ESG-aligned across UN SDGs, APRA CPS 230, GRI/SASB and Modern Slavery reporting.
Y5 target $1.5M
Tiers $5K · $20K · $50K
Voice ESG · shared value
Open Room B
General Public Regular Giving
Australians 45–70 · caregivers · anyone who’s watched illness compound into debt in their own family
$19.25 a week funds one hour of expert consumer-debt negotiation, every week, for a family where someone is dying. 87 cents in every dollar to direct household service. Cancel anytime, no lock-in.
Y5 target $1.5M
Anchor $19.25/week
Voice Warm · specific · tangible
Open Room C
Government & Health Departments
Federal Dept of Health · state health departments · Aged Care Quality Authority · MBS review · end-of-life care policy bodies
Institutional funding of the service model, based on Year-1 and Year-2 case data. The biggest single room at full scale — and the one that cannot be rushed. Foundation grants (Room A) build the evidence base that unlocks Room D.
Y5 target $2.0M
Cycle 12–24 months
Voice Policy · evidence
Opens Year 3
Bequests & Major Donors
Individuals leaving legacy gifts through wills · major-donor gifts of $50K+ · endowment contributions
Endowment pipeline that makes the organisation founder-independent by Year 5. Bequest program built on the credibility of Rooms A, C, and D combined — no bequest ask is made before the evidence base is public.
Y5 target $1.0M
Cycle multi-year cultivation
Voice Legacy · endowment
Opens Year 4
Health Sector Partnerships
Palliative Care Australia · MND Australia · cancer support networks · hospital social-work departments · community health services · PHNs · ACCHOs
Refer a household. Free clinical time. Improve end-of-life care. Zero cost to the household and zero cost to the referring organisation in Years 1–2. Licensed advocacy (ACL 387398), specialist-certified eligibility, 23-day average case cycle. Fee-for-service embedded-advocate model opens Year 3 for larger networks.
Y5 target $0.5M
Cycle ≈23 days per case
Voice Clinical · professional
Open Room F
International Philanthropy
Global health foundations · diaspora philanthropy · international end-of-life-care networks
Once the Australian model has published outcomes across 300+ cases, Room G opens the international conversation — either as an evidence contribution to global end-of-life-care policy, or as a licensed model for adaptation offshore.
Y5 target $1.0M
Cycle multi-year
Voice Global · scalable
Opens Year 4