Governance backbone for the 8-agent AI fleet. Runs LWD's $120,000/yr paid-media plan and the CMO's $11,000 AI-content credit budget under HA1→HA5 discipline.
Runs the $120K/yr Meta+Google+LinkedIn+YouTube spend. Enforces Carla's 6 KPI triggers. See detail.
SEO + AEO (Perplexity/ChatGPT-search) + GEO (LLM visibility). Owns Google Ad Grants $120K/yr in-kind. See detail.
Landing pages + kits + A/B tests. Enforces Sprint 15 compliance-band + constitutional block on every new page. See detail.
Organic LinkedIn/Meta/IG + exec personal (Lisa/Laurence/Carla). See detail.
Grants (A) · Corporate (B) · Bequests (E) · International (G). See detail.
Welcome / newsletter / EOFY / 90-day major-donor stewardship. See detail.
Press + thought-leadership + monitoring + crisis-comms. Board-approved spokespeople only. See detail.
Cross-channel attribution + LTV/CAC + Carla's 6 triggers + credit-ledger triggers. See detail.
Fleet · $120K plan · Credit ledger · Triggers · Event log